N-E-WAYS...You know how they have that saying in show business "there's no such thing as bad publicity"? And I get it. If someone is talking about how outrageously AWFUL something is then it piques curiosity. How do you think I stumbled upon John Waters back in college. Surprisingly, it was not through Johnny Depp.
I also see how, for example, telling students that a book is banned might increase their interest in picking it up because OF COURSE teens want to do the opposite of what The Great Adults might say about something. (That is the only explanation that I have for why I chose to wear heavy metal shirts and biker shorts in the 80's. But I digress...)
But what about bad publicity with books. S'okay, we all have read about Greg Mortensen and the controversy. But because of that and his name and Three Cups of Tea making headlines negatively, do you think that some people would say, "Huh, I wonder what this is about. Let me read the book so I have a complete opinion." OR do you think the norm is finding the book on your tbr shelves and then flunking it out the window of your car (Of course into a recycle bin. Why should Mother Earth suffer?)
OR another scenario. What if you are reading a review copy of a book. Maybe it's a debut book, even. And there are people around the webworld who talk about how much they couldn't stand the gosh darn thing. In fact, they wished they desperately could get those few days back. Obvs this is BAD PUBLICITY, but....is it still good for business? Is the author devastated? Or is the author pleased that AT LEAST the book is being talked about considering how many books out there don't even get mentioned because who has the time to read them all?
Is it better to just be meh about a book?